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Project Management in Media, Marketing and Advertising

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How to Manage Communications

July 14, 2014 by Kaye I. Leave a Comment

Really, I’m writing about how to manage communication. I know you're saying, "Hello? I’m a project manager, I know how to manage communications." Hear me out, I may say something that you can start using in the future. By definition from PMBOK, managing communications provides needed information to stakeholders in a timely fashion. Like you said earlier, I know that. But … [Read more...]

Project Managers Health Lines-Pt 2

May 11, 2014 by Kaye I. Leave a Comment

A while ago, we talked about "Project Manager Health Lines", specifically financial health. We'll quickly go through client relationship. More and more, project managers are expected to be client facing, not relaying messages to the account team or upper management. We are expected to fully communicate the project needs with all stakeholders. These things include: … [Read more...]

Let’s create a Management Plan

April 29, 2014 by Kaye I. Leave a Comment

A management plan or the rules of engagement, centralizes the information and describes how the project will be managed. The project manager owns this document, but account, creative, production, tech, and other departments contribute to the document. Another document? Really? Yes, the document is like a map to help develop a successful project. The team uses it for … [Read more...]

Printing Mechanical Checklist

April 10, 2014 by Kaye I. Leave a Comment

Yes, digital is king but companies are still mailing. According to the U.S. Postal System, $80 Billion pieces of advertising mail was delivered in 2015. Once the creative is done and approved, you have to prep the files to be printed. This is where you create you mechanical. These InDesign files (usually) goes to the printer. Below is a handy … [Read more...]

Did you get approval to use money?

March 22, 2014 by Kaye I. Leave a Comment

Time is ticking and the need an approval. Everyone looks at you, the project manager to give the word. But wait, you haven’t gotten approval from the senior stakeholders. Production is telling you if you don’t get approval by 10am, it won’t be done. It’s a client deliverable and they are expecting it. To make things even spicier, it’s a agency investment. Your superhero … [Read more...]

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